In this case, you can just add a noindex tag for this page. . L’importanza di questo attributo ha assunto grande rilievo in riferimento ai metodi di indicizzazione dei motori di ricerca. HTML Meta Language Tag – Implementing International SEO Every business would want to reach out to an international audience and expand its online presence. Other CMS’ like Squarespace and Wix have similar functionality. If the tag isn’t on your homepage, it probably isn’t anywhere else on your site. As your headings introduce main points of each section of the page, it is a good idea to include your target keywords and their synonyms into them. A meta refresh tag tells the web browser to redirect the user to a different URL after a set amount of time. Many people ran some experiments to understand what the safe length for meta description is. For example, if we are writing a new post then we know we have to add the main targeted keyword in the title and description tag. È consigliabile limitare a 10-15 parole (al massimo 100 caratteri) la lunghezza della descrizione, che altrimenti rischia di essere ignorata dai motori di ricerca. I fondamentali per lo sviluppo di applicazioni multi piattaforma con Java. The interval at which the document automatically reloads itself. Some articles say to fill in the meta keywords tag with a list of target keywords. It is also possible to edit your description in-app and see how it will look in SERPs. You can think of HTML meta tags on a web page like the computer in your car that is telling the car what to do. this type of excellent informative web site. Come sviluppare applicazioni Web dinamiche con PHP e JavaScript. Using Meta Tags for SEO & Search Engine Marketing. The four common issues with meta descriptions are the same as those with title tags: Check for the first two errors on a page-by-page basis with SERPSim or Yoast. You have to mention your main targeted keyword in the title tag. On the one hand, your title should contain the keywords that will help it appear in search results. If this issue is even partly down to the lack of a viewport meta tag, it will show the “Viewport not set” error. Go to Content Editor > Titles & Meta tags and experiment with your description: In the situation when Google plays around with your descriptions matching users' queries, why not create a description for users? It is considered to be a good practice to use one h1 per page and further break up your content logically into sections with h2. Removing the tag from all pages can be done by removing that one piece of code. Each and every page should have this tagin the beginning. When you use double quotation marks in the HTML of meta description, Google will cut this text at the quotation mark when displaying it in SERPs. I wouldn’t mind writing a post or elaborating I think the safest way is still stick to ~300 characters and keep an eye on the latest findings on this subject. Meta tags help the search engines understand, and index your web pages better and can improve your organic search rankings. to see this web site, it consists of important Information. The free newsletter covering the top industry headlines, By signing up to receive our newsletter, you agree to our, Instagram Announces New Crackdown on Influencers Who Fail to Disclose Commercial Partnerships, Facebook Is Removing Its Restrictions on Text Content in Facebook Ad Images, How COVID-19 Has Affected Small Business Marketing Requirements [Infographic], Facebook Announces New Messenger Branding, Adds New Messaging Features, 7 Benefits of Social Media You Can't Afford to Ignore [Infographic], Developments and Trends in Holiday Shopping, Understanding Your Audience to Build a Better Customer Experience, Protect Your Promotions and Attract Valuable Lifelong Customers With Identity Marketing, Running Social Media Contests & Giveaways, How to Find and Hire Social Media Influencers [infographic], 4 Tips for Creating a Shop on Facebook and Instagram [Infographic], Facebook Updates Messenger API to Incorporate Instagram Direct, Enabling New Connection Opportunities, Dynamic pages that create their own URL parameters. If not, check for the presence of a canonical tag, and make sure it references the canonical version of the page. It is true that over the previous years, HTML tags' influence on rankings has been decreasing. There is another tag for specifically Twitter, which is called as Twitter card, where you can write title and description for Twitter only. If you are not updating old content systematically, then you are missing out on one of the most powerful SEO strategies. Go to Content Editor > Titles & Meta tags and make your title look awesome: If you do not want Google to rewrite your titles or punish you for causing poor user experience, please do not stuff your titles with a million keywords. This normally happens when the quote is a better match for a particular query than the meta description would have been. As a result, now the importance of these tags as well as of the whole header tag hierarchy has lessened. Recommended reading: Boost your website traffic fast with a simple 5‑minute SEO task. The order of your header tags (h1 to h6) shows the level of importance of each section. Free SEO audits, backlink, and keyword data. The meta tag (or meta element) of an HTML or XHTML file defines the information within the file and are often located within the head section of the file. The recommended resolution for the OG image is 1200x627 pixels, the size — up to 5MB. If adding a meta viewport tag doesn’t solve things, consult a developer. There are hundreds of different character sets, but the two most common on the web are: Using the wrong character encoding can cause some characters to display incorrectly in the browser. In case you have a few URLs with identical content, specify a element in the page's HTML. . Let's talk about each of them in details. It’s annoying and makes things hard to read. The meta description summarizes the page’s content. The key goal of image alt text is to help users understand the image when it cannot be viewed, say, by a visitor who is vision impaired. Understanding the six tags above should be enough to prevent any significant SEO faux pas. È consigliabile limitare a 10-15 parole (al massimo 100 caratteri) la lunghezza della descrizione, che altrimenti rischia di essere ignorata dai motori di ricerca. And you know the drill — do not overuse them! The META elements can be added in an HTML document to comprise the name/value pairs depicting properties of the HTML document, such as document author, a list of keywords, expiry date, etc.. In spite of all this evidence, we can't but agree that title tags are used in three places of the highest visibility: From time to time, Google chooses not to use your title tag but displays a different one. There are some reasons why this problem may occur: I think you should know it. The use of meta tags can considerably increase the performance of your site on the web. Meta tags are written in the head part of the HTML file, so when any crawler crawls your website it first sees the metadata about the webpage. This shows pages with usability issues on mobile devices. Lo sviluppo professionale di applicazioni in PHP alla portata di tutti. The meta tag (or meta element) of an HTML or XHTML file defines the information within the file and are often located within the head section of the file. Some believe it is almost worthless, others see it as a valuable piece of information, while others are just not clear. As a rule, Google uses the description specified in the , but when there is a need for more information or more context to match the query, it can take some parts of the content as well. These HTML meta tags are small code snippets that tell search engines how to read or interpret your content and their content is not visible on the browser. Simply, it “explains” the page so a browser can understand it. Tutte le principali tecnologie per diventare uno sviluppatore mobile per iOS. A meta description tag should generally inform and interest users with a short, relevant summary of what a particular page is about. So, optimizing your meta description for target keywords is still quite important. You can use Structured Data Markup Helper. In the mid-90s, search engines relied a lot on metadata to correctly classify a Web page and webmasters quickly learned the commercial significance of having the right meta element. Keep in mind that it should be between 60-90 characters, otherwise, it may be truncated. So, here I am sharing the list of meta tags which will help us in SEO work. Below is a bit of code retrieved from the same BBC article on coronavirus statistics, and you can see that following the title tag is a meta description tag, which provides a brief summary of what the article is about: Heading tags are used to structure your pages for both the reader and search engines: It’s no secret that barely anyone reads through an article anymore - what we generally do instead is we scan the article until we find the section we like, we read that one section, and then we bounce. Here also we share knowledge about online earning through blogging.”/>. Other CMS’ like Squarespace and Wix have similar functionality built-in. Use the meta charset tag on all webpages; Can be confusing to the user (and raise security concerns); Pages need parsing before they see the destination. Check the Duplicate content report for duplicate meta descriptions across pages. Expires indica al browser la data, in formato GMT, di scandenza del documento. Keep in mind, while the usage of one h1 per page made a real SEO difference before HTML5's popularity, now it is possible to use a few h1 tags per page. Search engines are getting smarter, and there's much less use for HTML tags these days than there was in times past. La presenza di questo tag ha l’utilità di rendere non scusabile l’ignoranza dell’ipotetico contravventore. In HTML it may look like this: . Keep posting such kind of info on your site. Thus, they help search engines understand what your content is about. Also, most modern CMS systems automatically add these elements, at least in some capacity. The alt tag is among the most recommended HTML tags for SEO due to the fact that search engines cannot really determine what is portrayed on the image and hence rely on the alt tag for some details. OG tag was given by Twitter. With that in mind, here are the values you can use in this tag: You can combine these in any of the following ways: You can also use , which is the same as index, follow. Anyone who isn’t using these tags is missing out on a significant portion of SEO opportunity. To find indexed pages that may be set to meta robots noindex, hit the “Valid with warnings” tab and look for “Indexed, though blocked by robots.txt” warnings: Check the source code of these pages for a meta robots noindex tag. All the data we share in the meta tags are known as metadata, which can be read by search engines and search crawlers like Google Bot. ), . The alt tag is among the most recommended HTML tags for SEO due to the fact that search engines cannot really determine what is portrayed on the image and hence rely on the alt tag for some details. …chunks of text that exist in HTML. As Google is focusing more on mobile-first indexing, your website has to be mobile-friendly first to rank on top of SERP. In realtà molti programmi di gestione della cache ignorano questa variabile. In the meta description, you can add all the keyword you want to rank for, it helps to some extend. This led to the creation of a new marketing field known as Search Engine Optimization (SEO). Note that most of the time, removing these tags is easy, as many sites set a sitewide meta keywords tag in their CMS. What should you do in this situation? Meta refresh redirects are bad practice, so it’s best to remove them where possible.